Monday, June 26, 2017

The Advantage Consumers Need

“Buy Term and Invest the Difference” is the cornerstone of our consumer-oriented concepts and products. 
We believes that people should buy life insurance the same way they buy auto, health or homeowner’s insurance: maximum coverage for minimum dollars. That means low-cost term insurance, and investing “the difference” between term and traditional, more expensive life insurance plans.
With “buy term and invest the difference,” consumers have a better opportunity to afford the amount of protection their family really needs and accumulate enough cash for a stress-free retirement.How Money Works